Sterling Real Estate Group

Your Local Real Estate Experts

Sterling Real Estate Group goes beyond closing deals. The goal is to build lasting relationships and deliver exceptional results.

With deep experience throughout Saratoga County & the Capital District and nearby markets, the Sterling Real Estate Group helps buyers and sellers make confident moves with personalized strategy, local insight and steady guidance. From first-time buyers to seasoned investors, each step is built around your goals.

Real estate team in Ballston Spa, NY, for buying or selling homes.
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Personalized Solutions

Tailored strategies for your unique needs, no cookie-cutter plans here.

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Relocation Support

Helping people move to Ballston Spa, Burnt Hills, Clifton Park, Colonie, Johnstown, Saratoga Springs and nearby markets.

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Proven Expertise

Backed by real results, market insight and reviews from clients like you.

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Your Saratoga County & the Capital District Real Estate Guides

Local Expertise. Strategic Results.

With 25+ years in the industry, the real estate professionals at Sterling Real Estate Group are trusted experts across Saratoga County & the Capital District, NY and beyond.

From pricing to prep, the Sterling Real Estate Group helps sellers stand out and buyers land the right home. Clients appreciate the honest advice, sharp negotiation skills and calm confidence brought to every step of the process.

Whether you’re relocating, upsizing or entering the market for the first time, you’ll get a clear plan backed by experience and results.

Sterling Real Estate Group has over 25 years of experience as your local real estate professionals in New York’s Capital Region. We have a knowledgeable team of real estate agents that take great pride in their work.

Our agents offer a wide variety of expertise, from residential resales to maintenance-free condo living to investment properties. We cover areas all over the Capital Region, from Glens Falls to Saratoga Springs and Valley Falls. Our real estate agents are dispersed throughout the area, and we are sure to have one close to you.

We have a skilled team that specializes in new construction neighborhoods as well. Partnering with some of the area’s top builders, we are able to provide a wide variety of new-home neighborhoods throughout the Capital Region from Ballston Spa to East Greenbush.

Count on our team of new construction agents to provide you with the best experience possible when building a brand new home.

NYS Licensed Real Estate Brokerage | REALTOR®
25+ Years of Experience

Proven success navigating changing markets

Local Market Specialists

Deep insight into pricing, inventory trends and buyer demand

$1.2+ billion in homes sold

Across multiple cities and price points in the greater Saratoga County & the Capital District area

Estate & Trust Guidance

Providing guidance through property transitions, downsizing, estates and more.

Experts in Complex Transactions

Specialists in multi-family, relocation and investment home sales

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Our name has changed, but we still offer the same great service & commitment to excellence.

Mission Statement

Our mission at Sterling Real Estate Group is to provide exceptional customer experiences, inspire our team to strive for excellence, and be the brokerage of choice for our customers, team members, partners, and community.

We prioritize integrity, ethics, accountability, and leadership and are committed to creating a family-friendly work culture that values knowledge development, open communication, and respect. We strive to do the right thing and be good neighbors in the communities we serve.

What Drives Us

Core Values

Ethical

Upholding honesty and integrity by always adhering to ethical principles and doing the right thing even when it’s difficult.

Client Focused

Dedicated to delivering outstanding service and experiences for our clients.

Respectful

Valuing and respecting the thoughts and ideas of others.

Empowering

Inspiring others to be their best selves and leading by example.

Community-focused

Building lasting and meaningful relationships with the communities we serve and acting as good neighbors.

Collaborative

Valuing open and cooperative environments to cultivate and improve team skills, knowledge, and dynamics.

Results-driven

Striving to achieve tangible results and make a meaningful impact.

Service That Goes Beyond the Sale

Sterling Real Estate Group’s concierge-style approach offers access to exclusive tools, trusted vendors and project coordination, helping you prepare faster, stand out to buyers and close stronger.

Project coordination for repairs, staging and renovations

Trusted network of contractors, cleaners and vendors

Customized strategy, timeline and communication for every listing

Custom Tools for Every Transaction

Strategic Property Preparation

Sterling Real Estate Group helps you prepare your home to make the strongest impression possible. From staging recommendations to minor repairs and cosmetic updates, you’ll receive clear, strategic guidance based on what today’s buyers are responding to in Ballston Spa, Saratoga Springs and the surrounding area. Need help coordinating trusted contractors or vendors? We can connect you and help manage the process. The goal is simple: position your home to stand out and sell with confidence.

When offers come in, the Sterling Real Estate Group will help you understand the terms, evaluate buyer strength and decide how to respond. Whether you’re dealing with one offer or multiple, you’ll get expert advice on timing, counters and strategy to help you protect your interests and secure the best outcome possible.

High-quality marketing can make all the difference. Sterling Real Estate Group provides professional photography, listing videos, custom property pages and targeted digital marketing that puts your home in front of serious buyers. Every detail is designed to elevate your listing and maximize exposure across Saratoga County and surrounding counties.

Online estimates often miss important factors. Sterling Real Estate Group builds a custom pricing strategy based on real-time market data, recent sales and buyer activity in your area. You’ll know exactly where your home fits in the current market and how to price it effectively to attract interest and drive strong offers.

What Clients Say After Working With Sterling Real Estate Group

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Kimberly Archer
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I had a wonderful experience working with Sarah. She listen to what I was looking for and made time for me. She was very punctual returning calls or messages. She helped me find my beautiful home. And I have wildlife just outside my door
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Jay Gignac
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Was selling some vacant lots i had for sale before. Kerry did an amazing job and the lots where sold in less than 4 months. Thank you
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Pam Bouchoux
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We worked with Scott on the purchase of our new home and it was a great experience! Scott was very knowledgeable, had good insight, listened and understood what we were looking for in a home. Scott was patient, easily to communicate with and made the whole process very manageable. We highly recommend Scott and Sterling Realty Group.
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Bree Sheppy
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From the very beginning, Samantha Colon made me feel genuinely cared for and supported. As a first-time homebuyer, the process felt overwhelming, but she turned it into an exciting and meaningful experience. She truly listened to what I wanted, understood what mattered most to me and my family, and found us a home that is absolutely perfect. Her kindness, patience, and constant communication made all the difference. Thanks to Samantha, we are starting an amazing new chapter in a home that feels just right. I’m incredibly grateful for everything she did and would recommend her wholeheartedly to anyone looking to buy or sell a home.
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Todd Borden
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My Realtor was very knowledgeable, worked super hard at finding my forever home . Great group of people, I would recommend to Anyone looking for a New Home.
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Pizza 4sale games
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I love working with this group, they are so friendly and knowledgeable. They were very patient with my questions, and I had a lot, they ensured I understood everything I needed to before moving forward. They made the whole experience easy with minimal stress.
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Dominic Valente
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We couldn’t be happier with our experience working with Lisa Licata! From start to finish, she was professional, knowledgeable, and incredibly responsive. She guided us through every step of the process, offered great advice on pricing and preparation, and made selling our home stress-free. Her marketing strategy was excellent, and we felt confident knowing we were in such capable hands. Thanks to her hard work and dedication, our home sold and for a great price. We highly recommend her to anyone looking to buy or sell a home!
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Nicole Lee
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Angie is the best and so much fun at a trying time in our lives!

Connected Across Ballston Spa, NY and Beyond

Sterling Real Estate Group works with buyers and sellers throughout NY, including Ballston Spa, Burnt Hills, Clifton Park, Colonie, Johnstown, Saratoga Springs and many other cities.

Whether you’re upgrading, downsizing or relocating, you’ll get clear direction, expert answers and strong results.

Get Started

Get in touch with Sterling Real Estate Group

We’re here to help and to answer any questions. Fill out the form below, and we’ll be in touch shortly!

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Don’t Wait, Your Dream Home Is Out There!

Take the first step and let us help you find it.
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Don’t Wait, Your Dream Home Is Out There!

Take the first step and let us help you find it.